The Esports Integrity Commission (ESIC) has welcomed BETBY, a leading sportsbook solutions provider, as its newest Tier-1 Anti-Corruption Partner. This collaboration, announced in early October, integrates BETBY's platform into ESIC's global monitoring network, enabling real-time detection of suspicious betting patterns across thousands of esports events. BETBY's involvement extends to educational initiatives, aiming to train players, teams, and operators on integrity best practices.
This partnership is particularly timely amid rising match-fixing concerns in APAC and European circuits. ESIC's CEO, Stephen Hanna, emphasized that BETBY's data-driven tools will bolster proactive enforcement, reducing risks in high-stakes titles like Counter-Strike 2 and League of Legends. For betting operators, it means enhanced compliance tools, potentially lowering liability in regulated markets like the UK and Germany. The move underscores a broader industry trend toward collaborative integrity frameworks, fostering trust in esports wagering ecosystems worldwide.
Source: Esports Insider
Brazil's National Secretary of Sports Betting and Economic Development of Sports has initiated a public consultation to incorporate esports into its 'Bets' regulatory framework, aiming to boost transparency and combat illicit activities. Opened on October 8 and running until November 5, the process invites input from operators, enthusiasts, and stakeholders on licensing, player protection, and data integrity standards. Secretary Giovanni Rocco highlighted the need for inclusive dialogue to align esports with the nation's burgeoning $2.5 billion annual betting market.
This development is pivotal for LATAM's esports betting scene, where Brazil accounts for over 80% of regional volume. By formalizing esports under federal oversight, the consultation could streamline operator licensing, currently fragmented across state lotteries like Loterj. It addresses vulnerabilities exposed by recent integrity probes, offering actionable pathways for platforms to offer compliant odds on titles like Valorant and Free Fire. Industry analysts predict this could attract €500 million in new investments by 2026, solidifying Brazil's role as a LATAM hub while mitigating risks from unregulated offshore sites.
Source: Yogonet International
Riot Games has reversed its long-standing ban on betting sponsorships, permitting Tier-1 League of Legends and Valorant teams in EMEA and Americas to partner with licensed operators starting October 2025. The policy, detailed in an official announcement, includes rigorous vetting: sponsors must comply with local laws, and no betting logos can appear on jerseys or Riot broadcasts. Teams are required to implement integrity programs, including mandatory education and monitoring via official data provider GRID.
Global betting turnover on Riot titles hit $10.7 billion in 2024, per Sportradar, yet much occurred in unregulated spaces—prompting this controlled entry. For EMEA teams like G2 Esports and Karmine Corp, it unlocks high-margin revenue streams, potentially adding €20-30 million annually across leagues. In APAC markets like South Korea and Japan, where betting is culturally embedded, the shift could harmonize sponsorships without compromising competitive fairness. Riot's safeguards, including a 70% unregulated market reduction target, position this as a model for publisher-led integrity, benefiting operators by channeling bets through verified partners.
Source: Riot Games
Esports betting data provider Oddin.gg has obtained Gaming Laboratories International (GLI) certification, clearing a key regulatory barrier for operations in Brazil's nascent licensed market. Finalized on October 3, the approval validates Oddin.gg's risk management and machine learning tools for compliance with local standards, enabling seamless integration with state-authorized platforms. This follows Brazil's 2024 betting law overhaul, which mandates third-party vendor audits to prevent fraud.
With Brazil's esports audience exceeding 100 million and betting volumes projected at $300 million for 2025, the certification positions Oddin.gg to power live odds for major events like the Free Fire World Series. CEO Johan Sundqvist noted it as a "milestone for sustainable growth," offering operators enhanced fraud detection amid a 7.4% annual market CAGR through 2029. For stakeholders in LATAM and APAC, it exemplifies how certifications can accelerate cross-border expansions, reducing downtime and boosting player trust in volatile regions.
Source: Esports Insider
